Become A Sponsor!

Consumers don’t just support brands anymore — they connect with experiences.

The 9th Annual Great Food Truck Festival — 90’s Edition — is designed to create high-energy nostalgic moments that attendees will photograph, share, remember, and talk about long after the festival ends. From the music and entertainment to the throwback atmosphere and live interactions, this is more than a food festival — it’s a full festival experience.

For ONLY $750, Official Festival Sponsors will have the opportunity to place their business directly inside one of the largest food truck gatherings in the state through premium visibility, live consumer engagement, social media exposure, and high-traffic sponsor placement opportunities throughout the festival grounds.

Most small businesses could never afford this level of experiential marketing and brand exposure at this price point.

ONLY 20 Official Festival Sponsorships will be accepted.

Download the sponsor packet HERE:

APPLICATION DEADLINE: August 1, 2026

Why Sponsor the Great Food Truck Festival?

1. Reach Thousands of Consumers in One Day
Unlike digital ads that may or may not be seen, sponsors have the opportunity to engage directly with thousands of attendees in a single day through face-to-face interactions, product demonstrations, giveaways, and brand experiences.

2. Consumers Buy From Brands They Remember
Research consistently shows that consumers are more likely to support brands they recognize and have positive experiences with. Festival sponsorship creates memorable interactions that traditional advertising often cannot replicate.

3. Experiential Marketing Delivers Stronger Brand Recall
Studies have found that consumers retain information longer and develop stronger emotional connections with brands after participating in live experiences compared to viewing traditional advertisements.

4. Generate High-Quality Local Leads
Whether you're a realtor, lender, insurance agent, contractor, healthcare provider, or service-based business, festivals provide an opportunity to meet potential customers in person and build relationships that can convert long after the event ends.

5. Increase Social Media Visibility
Sponsors receive social media exposure before, during, and after the festival through sponsor spotlights, event promotions, attendee-generated content, photos, videos, and social sharing opportunities.

6. Position Your Business as a Community Leader
Consumers prefer doing business with companies that actively support local events and community initiatives. Sponsorship demonstrates your commitment to the Hampton Roads community and strengthens public perception of your brand.

7. Gain Exposure Beyond Festival Day
Your sponsorship begins long before attendees arrive. Sponsors receive exposure through event marketing, social media campaigns, website recognition, promotional materials, and festival announcements leading up to the event.

8. Put Your Brand Where People Are Already Spending Money
Food festivals attract consumers who are actively spending on food, entertainment, shopping, and experiences. Sponsorship places your business directly in front of an audience already in a buying mindset.

9. Create Meaningful Customer Engagement
Digital advertising often lasts seconds. A face-to-face interaction, giveaway, conversation, or demonstration can create a lasting impression that strengthens consumer trust and increases the likelihood of future business.

10. Exceptional Marketing Value for Just $750
Many businesses spend hundreds or thousands of dollars each month on digital advertising, radio spots, direct mail campaigns, or print advertising. For just $750, sponsors receive premium festival placement, direct consumer engagement opportunities, social media exposure, website recognition, DJ mentions, and ongoing brand visibility throughout one of Hampton Roads' most anticipated food festivals.

✅ 74% of consumers say engaging with branded event experiences makes them more likely to purchase promoted products or services.

✅ 91% of consumers report having more positive feelings toward brands after participating in events and experiences.

✅ 85% of consumers are more likely to make a purchase after attending a live marketing event.

✅ Word-of-mouth generated through live experiences is considered one of the most trusted forms of marketing.

Official Festival Sponsorship

Sponsorship Includes:

✅ Official Festival Sponsor Recognition
✅ High-Visibility Sponsor Placement Opportunity Vendor Space
(Festival entrance, our high-traffic location)
✅ Logo Placement on Festival Sponsor Graphics
✅ Website Sponsor Recognition & Logo Placement (www.luxeventsva.com/greatfoodtruckfestival)
✅ Featured Social Media Sponsor Spotlight Post (Facebook, Instagram, X, Threads, & LinkedIn)
✅ DJ/Host Sponsor Mentions Throughout The Festival
✅ Opportunity To Distribute Promotional Items, Coupons, Samples, Giveaways, or Branded Merchandise
✅ Direct Consumer Engagement Opportunities With Thousands of Festival Attendees
✅ 2 VIP Festival Admission Tickets & 2 VIP Food Cards ($10 value each) to be used at the festival

Important Information:

ONLY 20 Official Festival Sponsorships will be accepted.
Sponsor placements are secured on a first-come, first-served basis.
Sponsorship opportunities are designed to maximize brand visibility, consumer interaction, and experiential marketing exposure throughout the festival experience.